ABOUT UNPOP CLUB

Because Being Unpopular Was Always the Goal

Once upon a time, you were screaming every lyric in the pit, stacking bracelets up your arms, and straightening your hair within an inch of its life. Now? You’ve grown up, but your emo heart still beats in breakdowns.

Welcome to Unpop Club—a brand built for the kids who never quite fit in and never wanted to. We create dark, heavy, and unapologetically alternative apparel that channels the spirit of 2009 MySpace scene culture, metal mayhem, and underground rebellion—but with the quality and style your older, slightly more refined self demands.

This isn’t just merch—it’s a movement for those who still crave the chaos of Warped Tour, the gloom of rainy-day playlists, and the attitude of a perfectly timed mic drop.

Who Are We?

We're a collective of former emo kids, metalheads, and misfits who never gave up on the scene. We took the angst, the music, and the aesthetic, blended it with killer designs, and brought it to life in limited-edition drops that hit harder than your favorite breakdown.